We aim to publish accurate, useful and readable information for farmers and readers.
Editorial standards
- Automated price data is kept separate from editorial analysis.
- Articles must identify sources where relevant.
- Unsupported claims, invented quotes and misleading price comparisons are not permitted.
- Price trends should compare the same market, variety and source wherever possible.
- Material errors should be corrected promptly and transparently.
Use of automation
Automation may assist with importing structured market data, but editorial articles should add meaningful human value and must be reviewed before publication.